Privacy Policy

Effective Date: October 16, 2025

Pocket Live Well (“PLW,” “we,” “us,” or “our”) is committed to protecting your privacy in compliance with applicable United States privacy laws, including the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), the Health Insurance Portability and Accountability Act of 1996 (HIPAA), and other federal and state data protection regulations. This Privacy Policy describes the types of information we collect, how we use and share it, and your rights regarding your data.

1. Information We Collect

We collect personal information that you voluntarily provide to us, such as your name, contact details, payment information, and health-related data provided in connection with our services. We also collect data automatically through cookies, analytics tools, and usage tracking technologies (e.g., IP address, browser type, device identifiers, and website activity).

2. Use of Information

We use collected data to provide and improve our services, communicate with users, process payments, comply with legal obligations, ensure Website security, and personalize user experiences. We may also use information for marketing communications consistent with applicable law.

3. HIPAA and Health Information

To the extent we receive or process Protected Health Information (“PHI”) as defined by HIPAA, we handle such information in accordance with HIPAA requirements and maintain appropriate administrative, physical, and technical safeguards. We do not disclose PHI to third parties except as permitted or required by law or with your written authorization. Please note that Pocket Live Well does not provide physical therapy advice. Any health-related information collected or shared through this Website is for educational and wellness purposes only.

4. Disclosure of Information

We may share personal information with third-party service providers that assist in our operations (e.g., payment processors, hosting services, analytics vendors). These third parties are bound by confidentiality obligations and may use personal data only for the purpose of performing their contractual obligations to PLW. We do not sell personal information to third parties.

5. Cookies and Tracking Technologies

We use cookies and similar technologies for functionality, analytics, and advertising purposes. You may control cookie preferences through your browser settings. Disabling certain cookies may impact Website functionality.

6. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this Policy or as required by law. We use secure methods for data disposal when retention is no longer necessary.

7. Data Security

We implement reasonable technical and organizational measures designed to protect personal data against unauthorized access, disclosure, alteration, or destruction. However, no online transmission or storage system is completely secure, and we cannot guarantee absolute security.

8. Your Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have the following rights: (a) to know what personal information we collect; (b) to request deletion or correction; (c) to opt out of the sale or sharing of personal data; and (d) to non-discrimination for exercising your rights. You may exercise these rights by contacting [email protected].

9. Children’s Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal data from minors. If we become aware that we have collected such information, we will delete it promptly.

10. International Data Transfers and GDPR Notice

If you are located outside the United States, including in the European Union or European Economic Area, your data may be transferred to and processed in the U.S. Where required by the General Data Protection Regulation (GDPR), we will take appropriate safeguards, including standard contractual clauses, to ensure lawful transfers. EU/EEA users may have additional rights, including data access, rectification, erasure, restriction, portability, and objection.

11. Data Breach Notification

In the event of a data breach that may compromise personal information, we will take appropriate measures and notify affected individuals in accordance with applicable U.S. and state laws.

12. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. The updated version will be posted with a new effective date. Your continued use of the Website after such changes constitutes acceptance of the revised Policy.

13. Contact Information

If you have any questions, concerns, or wish to exercise your rights under this Privacy Policy, please contact us at: [email protected] or visit www.pocketlivewell.com.